Welcome to the Spring 2021 digital issue of 玩偶姐姐. In these pages, we take a deep dive into our annual State of the 玩偶姐姐 research to understand the evolving role of the 玩偶姐姐, including the areas where they are taking on new responsibilities, the top business initiatives driving IT investments, and some of the challenges ahead.

Contents

GROW

Customer-focused IT: A key 玩偶姐姐 imperative The pandemic amplified the need to reach customers through digital channels. Here’s how IT leaders in nearly every industry are responding.

LEAD

Building on IT’s business cred IT leaders seek to leverage political capital cultivated during the COVID-19 outbreak to further cement IT as business co-creators. Here’s how to focus on what matters most.

COVER STORY

The 玩偶姐姐’s next balancing act: Sustaining success The 2021 State of the 玩偶姐姐 survey confirmed 玩偶姐姐s’ pivotal role during the COVID-19 crisis, but can they live up to the high bar they’ve established for themselves?

VIDEO

2021 State of the 玩偶姐姐 玩偶姐姐s Sarah Naqvi from HMSHost and Nathan Rogers from SAIC join host John Gallant to unpack the results of 玩偶姐姐.com’s exclusive 2021 State of the 玩偶姐姐 survey and share insights from their own IT leadership challenges and goals.

RUN

5 myths of IT culture change To drive digital transformation, IT organizations must embrace change. Ineffective or outdated notions of what it takes can derail success.